High-priced foreign goods sales techniques
Each product will have the same sales price of their goods, many people mistakenly think that as long as the higher prices will increase sales more difficult, in fact, this is not the case, because the prices of goods will not be customers willing to buy the only factor Therefore, customers for commodity prices, the real objection is not the problem. Customers are not afraid of the high purchase price of goods, otherwise, why the Mercedes-Benz BMW cars are still people willing to buy Giorgio Armani BOSS dress Why would anyone buy Montblanc pens and leather Why do some people to buy, in fact, the real fear, and customers purchase price but the fear of not less than the value of the goods, it must first have a concept, the customer purchased, as well as most of his focus is on value, rather than price.
1, how to improve the value of
Increase in the value of commodities can reduce the price of the dispute in order to strengthen customer wishes to buy, so the higher the transaction value will be greater opportunities, so regardless of any sales of goods have to be before the client's position to stand in the "altruism "direction to think about, so that the value of goods to customers, where?
① What is available to the customer value?
② what is the value to attract customers?
③ what is the value of similar products can cause differences between the comparison?
④ what value can be used as the main competitive advantage?
In addition to these commodities on the value, you will gain an edge is the direction of creating value, because you know about this product is unique in the world, and no replacement of goods, this world you can not find the second one with exactly the same product exists, Even twins are different, you have is unique, then next step is whether you can also propose to have co-operated with you a unique value.
① you provide is no substitute for quality of service? (Timeliness, satisfaction, commitment ... ...)
② you provide is no substitute for experience? (Enthusiastic, energetic, sincere, confident, ... ...)
③ you offer customer-oriented attitude is no substitute? (To ask for and complain ... ...)
④ care provided by your client's attitude is no substitute? (Including the life and career)
⑤ you provided is no substitute for persistence? (Provided by adhering to the above part)
Value of the goods must be working hard to improve the result, in the service sector than price, to bargain on the market at the initial stage of the practice, such an approach is not only not the best way, or hurt their own practice. Today's market continues to progress, we should use the value to plan for themselves in order to secure a reasonable price and profits.
2, with the price the customer can accept the challenge
Every customer would like value for money, the streets of people buy things when they Kanjia, but you never saw people in large shopping malls Kanjia, because high-end shopping provides a superior shopping environment and high-quality value of the services, recognition of the talent will go into consumption, so you are the most important key to maintain the price, analyze yourself, you are a street hawker-style sales people, or the sale of high-grade commercial buildings where people?
Kanjia will only create customer loyalty in terms of price, so if the price was lower than your co-operation he will immediately transfer the object, but also for customers in terms of killing bargain if you are already losing money, and customers will still want to be able to a lower price to buy, as long as you have agreed to the price of a nod, even if your heart in the blood, the customer will still be recognized you have to make money, and even feel that perhaps you will sell more cheaply.
Price, there are two objections, one is the ability to pay problems, the other is the willingness to pay of the problem, if it is the latter then you only need to do to enhance the value is a good practice, but if it is the former, then you continue to strengthen the value may be it will provoke an unexpected counter-productive, because you totally do not understand his feelings. Therefore, when objection is generated when the crux of the problem must be clear about is where in the end, do not waste time to do all those thankless task!
How do I pay for the ability to discover the problem? Experienced sales personnel can from the customer's language, eyes and body language found crux of the problem points up, but if you're a less experienced sales people how you should do? Direct polite inquiry is the best way, do not make their own guess. If it is really payment problems, you only have to propose an intimate form of payment you can progress to the closing stage.
3. Packaged to talk about the price after the value of
When the customer an interest in the commodity when the majority of customers will quickly ask the question of price, unless you have a price advantage in the market is otherwise do not hurry to answer the question of price, make sure your After he re-entered the value of packaging to the price of the discussions, the value is not finished packing before the first price to do all the processing delay, and then began to strengthen customers can get benefit, advantage, convenience, etc., continuing to strengthen their willingness to buy.
If you want to compare products, please do analysis in advance, with the same quality of goods and relatively dominant compared, emphasizing their own superiority and uniqueness, but the language is absolutely not to sabotage and attack others as a means of commodities.
Period were used by the price converted to a day or a month's spending point of view, for example: 1,000 yuan can be ten years, a year to spend 100 yuan a month to spend only 9 yuan, but you can enjoy the ... ....
Can also be used if more than commodities, you can also go with the number of people continue to cost reduction.
Will have a productive goods and the profit he can generate the information used to do with standing on the same reason expressed in heart failure after the product may cause trouble with the language out, improve his sense of urgency.
Source:http://www.Tradenovice.com